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Business Outcome
Increase healthcare-related revenue by 10% by supporting SMBs and independent professionals.

🎯 Goal of the Project
Identify three new revenue streams addressing unmet needs of healthcare professionals.To achieve this, BNP Paribas’ Venture Team launched an initiative to explore untapped opportunities, expand our service portfolio, and generate additional value for our professional clients.
 🔍 Investigation
We embarked on a 3-month generative research phase, conducting 25 in-depth interviews with doctors and healthcare specialists. The objective was to uncover pain points and surface unmet needs that could evolve into viable business opportunities.
 💡 Solution
Through three targeted design sprints, we co-developed and launched three new services focused to create a marketplace for healthcare professionals to find and buy Medical Devices.

📊 Impact Achieved an 11% increase in healthcare revenues. Initiated new joint projects with Doctolib to ensure doctors receive payment prior to consultations, resulting in a 20% reduction in no-shows.","overrideKey":"248:60","absoluteBoundingBox":{"x":2402.0,"y":553.095825195312,"width":1066.0,"height":437.0},"isolatedAbsoluteRenderBounds":{"x":2402.0,"y":555.2158203125,"width":1064.75830078125,"height":408.7919921875},"relativeTransform":[[1.0,0.0,0.0],[0.0,1.0,134.095855712891]],"size":{"x":1066.0,"y":437.0},"fills":[{"blendMode":"NORMAL","type":"SOLID","color":{"r":1.0,"g":1.0,"b":1.0,"a":1.0},"visible":true,"opacity":1.0}],"strokeAlign":"OUTSIDE","layoutAlign":"STRETCH","strokes":[],"effects":[],"accessibleHTMLTag":"AUTO","isDecorativeImage":false,"ariaAttributes":{},"interactions":[],"characterStyleOverrides":[81,81,81,81,81,81,81,81,81,81,81,81,81,81,81,81,81,81,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,81,81,81,81,81,81,81,81,81,81,81,81,81,81,81,81,81,81,81,81,81,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,81,81,81,81,81,81,81,81,81,81,81,81,81,81,81,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,81,81,81,81,81,81,81,81,81,81,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,81,81,81,81,81,81,81,81,81,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95,95],"characters":"💼 Business Outcome
Increase healthcare-related revenue by 10% by supporting SMBs and independent professionals.

🎯 Goal of the Project
Identify three new revenue streams addressing unmet needs of healthcare professionals.To achieve this, BNP Paribas’ Venture Team launched an initiative to explore untapped opportunities, expand our service portfolio, and generate additional value for our professional clients.
\n🔍 Investigation
We embarked on a 3-month generative research phase, conducting 25 in-depth interviews with doctors and healthcare specialists. The objective was to uncover pain points and surface unmet needs that could evolve into viable business opportunities.
\n💡 Solution
Through three targeted design sprints, we co-developed and launched three new services focused to create a marketplace for healthcare professionals to find and buy Medical Devices.

📊 Impact\nAchieved an 11% increase in healthcare revenues.\nInitiated new joint projects with Doctolib to ensure doctors receive payment prior to consultations, resulting in a 20% reduction in no-shows.\n","lineIndentations":[0,0,0,1,1,0],"lineTypes":["NONE","NONE","NONE","UNORDERED","UNORDERED","NONE"],"listStartOffsets":[],"lineStyleOverrides":[0,0,0,0,0,0],"lineTextDirections":null,"textAutoResize":"HEIGHT","textAlignVertical":"CENTER","fallbackFonts":[{"fontFamily":"Noto Sans","fontStyle":"Bold"},{"fontFamily":"Noto Sans Math","fontStyle":"Regular"},{"fontFamily":"Noto Sans Symbols","fontStyle":"Bold"},{"fontFamily":"Noto Sans Symbols2","fontStyle":"Regular"}],"style":{"fontFamily":"Inter","fontPostScriptName":"Inter-Medium","fontStyle":"Medium","fallbackFonts":[{"fontFamily":"Noto Sans","fontStyle":"Bold"},{"fontFamily":"Noto Sans Math","fontStyle":"Regular"},{"fontFamily":"Noto Sans Symbols","fontStyle":"Bold"},{"fontFamily":"Noto Sans 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Business Outcome
Increase healthcare-related revenue by 10% by supporting SMBs and independent professionals.

🎯 Goal of the Project
Identify three new revenue streams addressing unmet needs of healthcare professionals.To achieve this, BNP Paribas’ Venture Team launched an initiative to explore untapped opportunities, expand our service portfolio, and generate additional value for our professional clients.
 📖 The Story
 🔍 Investigation
We embarked on a 3-month generative research phase, conducting 25 in-depth interviews with doctors and healthcare specialists. The objective was to uncover pain points and surface unmet needs that could evolve into viable business opportunities.
 💡 Solution
Through three targeted design sprints, we co-developed and launched three new services focused to create a marketplace for healthcare professionals to find and buy Medical Devices.

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Increase healthcare-related revenue by 10% by supporting SMBs and independent professionals.

🎯 Goal of the Project
Identify three new revenue streams addressing unmet needs of healthcare professionals.To achieve this, BNP Paribas’ Venture Team launched an initiative to explore untapped opportunities, expand our service portfolio, and generate additional value for our professional clients.
\n📖 The Story
\n🔍 Investigation
We embarked on a 3-month generative research phase, conducting 25 in-depth interviews with doctors and healthcare specialists. The objective was to uncover pain points and surface unmet needs that could evolve into viable business opportunities.
\n💡 Solution
Through three targeted design sprints, we co-developed and launched three new services focused to create a marketplace for healthcare professionals to find and buy Medical Devices.

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